ETHICALLY & ENVIRONMENTALLY SOUND
MARKETING & PROMOTION

 
   

The essence of marketing: To continuously seek opportunities for new business and maintain close contact with customers.

This requires on-going information analysis, research, planning and implementation.

Above all, it needs management - by highly experienced professionals.

In an ideal world you would employ someone who can contribute - at Director level, assisting to develop strategy. To pro-actively manage business generation programmes, fulfill media relations, produce marketing materials and create new ways to get your business messages across.

SHERE Direct can do this for you.

On a time-varying basis you can retain one of our Senior Consultants to provide a 'managed-marketing' service. They will draw on the resources of the Agency and work alongside your team, adding the expertise and capabilities you need to maximise return-on-investment in your marketing and PR.

Key benefits:

  • Your whole market communications programme will be integrated and co-ordinated.
  • You will have access to many years combined experience in marketing, PR and communications production
  • More cost-effective than employing people in-house
  • You will not experience the disruption and damage to your sales and marketing effort that often follows when a key member of your team leaves
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An ongoing consultancy relationship includes:
  • - Continuous liaison with your staff - to ensure in-depth understanding of the issues
  • - Tracking of competitor marketing activity
  • - Strategic consultancy advice, to pro-actively evolve and add value to your marketing programme supporting business objectives
  • - Processing calls and information relating to marketing opportunities
  • - Co-ordination of suppliers in the marketing process
  • - Ongoing evolution of your market communications
  • - Monitoring, evaluation, analysis
  • - Management, administration and reporting, including a monthly meeting for which the Agency will develop an Agenda and, thereafter, a Contact Report to detail action requirements